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WEBINAR ON DEMAND

Personalization meets real-time finance: Inside Dagens Næringsliv’s Investor platform

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Is financial journalism evolving into a personal investing companion for every reader?

How are Nordic media organizations, often seen as some of the most innovative in the world, approaching this shift? 

In this webinar, we go behind the scenes with Dagens Næringsliv (DN), Norway’s leading business publisher, to explore how its Investor platform blends live market data, intelligent personalization, and premium financial journalism into a habit-forming daily destination.

You’ll learn how DN Investor has become a core driver of subscriptions, traffic, loyalty, advertiser relevance, and a key differentiator for DN in the business media market. The session also looks ahead at how DN is exploring deeper personalization and AI-supported investor journeys to meet growing audience expectations.

Discussion points:
  • How modern investors consume news
    What DN sees from 10+ years of investor user behavior.

  • How Investor was built as a daily habit
    Real-time data, alerts, watchlists, and contextual journalism, all in one place.

  • Why personalization matters
    Tailored content and integrated user experiences that align with individual portfolios and interests.

  • Editorial innovation that drives subscriptions
    DN’s dedicated investing team, podcasts, video, and social content built for younger users.

  • The role of AI in future investor experiences
    From algorithmic market reports to newsroom monitoring tools that surface actionable insights faster.

If you’re building financial coverage, investing tools, or subscription-driven digital products, then this session is for you!

Speakers:
Magnus Aabech, Development Editor at Dagens Næringsliv
Eirik Naesje, CEO at Norkon